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Contents
Prepare to be captivated by the mesmerizing rhythm and empowering lyrics of “Attention,” the sensational lead single from Doja Cat’s highly anticipated fourth-studio album. Released with great fanfare on June 16, 2024, this hip-hop and jazz-infused anthem marks a significant milestone in Doja’s musical journey. In a dazzling display of self-acceptance, Doja fearlessly confronts those who have criticized and spurned her for embracing a new appearance in the public eye.
With her signature charisma and unyielding confidence, she delivers scorching verses that leave her detractors in awe. The excitement surrounding “Attention” began to swirl in April 2024, when Doja tantalized her fans with a sneak peek into her creative process. Via an Instagram post, she unveiled a tracklist featuring several potential gems, including the enigmatic “Attention.” This tantalizing glimpse ignited a frenzy of speculation and anticipation.
As the whispers of a new era grew louder, Doja strategically stoked the flames of curiosity in May 2024. She strategically retweeted numerous tweets containing her name and the cryptic word “Attention,” fueling speculation that this track would take center stage as the album’s lead single. The internet buzzed with excitement, eagerly awaiting confirmation of their suspicions. On a momentous day, May 9, 2024, Doja further delighted her loyal fans by granting them an exclusive glimpse into the musical brilliance that awaited them.
During an Instagram Live session, she shared a tantalizing snippet of “Attention,” leaving her audience craving more of the infectious sound that would soon conquer the airwaves. Doja’s enigmatic presence continued to flourish, mystifying her fans with enigmatic tweets that hinted at a hidden world beneath the surface. Finally, the moment arrived. On June 13, 2024, Doja Cat shattered all expectations with an electrifying announcement.
“Attention” was unveiled to the world, accompanied by captivating placeholder cover art that teased the vibrant energy and raw power encapsulated within the song. The countdown had begun, igniting a fervor that echoed across the globe. Prepare to be enthralled as Doja Cat channels her artistic brilliance into “Attention,” a musical masterpiece that defies expectations and celebrates unapologetic self-expression. With each lyric, each beat, and each resounding note, Doja beckons you to join her on a journey of unbridled empowerment and unyielding authenticity. The world awaits, eager to give her the attention she truly deserves.
[Pre-Chorus]
Baby, if you like it, just reach out and pet it
This one doesn’t bite, it doesn’t get aggressive
Show you how to touch it, hold it like it’s precious
It don’t need your lovin’, it just needs attention
[Chorus]
(Love me) It needs, it seeks affection
(So sweet) Hungry, it fiends attention
(Hungry) It needs, it seeks affection
(Baby) Hungry, it fiends (Yeah, yeah)
[Verse 1]
Look at me, look at me, you lookin’?
My taste good, but I just had to redirect my cookin’
I coulda been an opener, I redirect the bookin’
I readed all the comments sayin’, “D, I’m really shooketh”
“D, you need to see a therapist, is you lookin’?”
Yes, the one I got, they really are the best
Now I feel like I can see you bitches is depressed
I am not afraid to finally say shit with my chest
Lost a lil’ weight, but I ain’t never lost a tushy
Lookin’ good, but now my bald head match my
Lookin’ good, but now they all sayin’ that I’m ugly
Boo-hoo, my nigga, I ain’t sad you won’t fuck me
I’m sad that you really thought your ass was above me
You’re lucky ’cause I just paid your bill with a reply
I just made your money pile knee-high
I just made your stats peak, now you got a blue check
Now you can afford to go and reinstall a new wig
Now you can afford to not be lousy, go and do shit
Talk your shit about me, I can easily disprove it, it’s stupid
You follow me, but you don’t really care about the music
[Pre-Chorus]
Baby, if you like it, just reach out and pet it
This one doesn’t bite, it doesn’t get aggressive
Show you how to touch it, hold it like it’s precious
It don’t need your lovin’, it just needs attention
[Chorus]
(Love me) It needs, it seeks affection
(So sweet) Hungry, it fiends attention
(Hungry) It needs, it seeks affection
(Baby) Hungry, it fiends (Yeah)
[Verse 2]
Look at me, look at me, I’m naked
Vulnerability earned me a lot of bacon
I put a thong all in my ass and taught you how to shake it
I paid all my respect to those who taught me how to make it
And now I reap the benefits with no confrontation
Y’all fall into beef, but that’s another conversation
I’m sorry, but we all find it really entertainin’
‘Cause we all wanna see them slip and fall right on their faces
And we all wanna be the one to see the devastation
Not be in it, but ain’t the bad press good?
The disrespect’s real, how this Patek look?
Pull out the checkbook, now why yo’ neck crook?
I never learn to “superstar” from a textbook
Talkin’ ’bout, “She fallin’ off, why she get booked?”
Man, I been humble, I’m tired of all the deprecation
Just let me flex, bruh, just let me pop shit
“Why she think she Nicki M? She think she hot shit”
Huh, I never gave a F, go stir the pot, bitch
I got y’all head all in the dirt just like an ostrich
Of course you bitches comparin’ Doja to who the hottest
[Pre-Chorus]
Baby, if you like it, just reach out and pet it
This one doesn’t bite, it doesn’t get aggressive
Show you how to touch it, hold it like it’s precious
It don’t need your lovin’, it just needs attention
[Chorus]
(Love me) It needs, it seeks affection
(So sweet) Hungry, it fiends attention
(Hungry) It needs, it seeks affection
(Baby) Hungry, it fiends
[Outro]
Okay, cute
The lyrics of “Attention” by Doja Cat convey a message of self-empowerment and embracing one’s individuality in the face of criticism and judgment. The song serves as a response to those who have disliked or hated Doja Cat for her change in appearance and personal growth in the public eye.
The pre-chorus suggests that if someone appreciates and likes what they see, they should reach out and acknowledge it. It highlights the notion that Doja Cat’s true value doesn’t lie in needing love from others but rather in demanding attention for her unique qualities.
The chorus emphasizes the need for attention and affection, showcasing a hunger and desire for recognition and validation. It captures the sentiment of seeking acknowledgment and appreciation for one’s talents and worth.
In the first verse, Doja Cat confidently addresses the criticism she has received. She asserts her own self-worth, acknowledging that she may have changed her appearance, but she hasn’t lost her essence. She confronts those who considered her ugly or beneath them, expressing her resilience and dismissing their opinions. She also touches upon her success and newfound financial stability, which serves as a powerful response to those who doubted her abilities.
The second verse highlights vulnerability and the journey towards success. Doja Cat mentions her willingness to expose herself, both physically and emotionally, for the sake of her art. She acknowledges the influence of those who paved the way for her and expresses gratitude for the opportunities she has received. The verse also touches upon the controversial nature of public scandals and the fascination people have with witnessing others’ downfalls.
“Attention” conveys a message of self-acceptance, confidence, and resilience. It urges listeners to embrace their individuality, dismiss negative opinions, and demand the recognition they deserve. The lyrics serve as a powerful anthem for anyone facing criticism or judgment, encouraging them to focus on their own growth and success.
Song |
Attention |
Artist |
Doja Cat |
Album |
DC4* |
Produced by |
Rogét Chahayed & Y2K |
Written By |
Doja Cat, Rogét Chahayed & Y2K |
Distributor |
Sony Music Entertainment |
Video Director |
Tanu Muino |
Video Producer |
Robert Katz |
Video Special Vfx Makeup |
Malina Stearns |
Video Key Grip |
Charles Lenz |
Video Gaffer |
Scott Moody |
Video Post Producer |
Titica |
Video Additional Vfx Superior |
Max Colt |
Video Additional Vfx |
Frender |
Video Vfx |
Tilt VFX & Roma VFX |
Video 1st Ad |
Braden Anderson |
Video Producer Manager |
Briana Goldberg |
Video Production Designer |
Spencer Graves |
Video Colorist |
Joseph Bicknell |
Video Editor |
Carlos Font Clos |
Video Director Of Photography |
Nikita Kuzmenko |
Video Exec Producer |
Frank Borin & Ivanna Borin |
Video Production Company |
Underwonder Content |
Video Label Producer |
Sam Houston |
Assistant Engineers |
Trevor Taylor, Ivan Handwerk, Abbe Lewis, Katie Harvey & Mayer Hawthorne |
Engineer |
Connor Hedge |
Mastering Engineer |
Dale Becker |
Mixing Engineer |
Jeff Ellis Worldwide |
Recording Engineer |
Rian Lewis |
Release Date |
June 16, 2024 |
Doja Cat embodies the essence of passion in the realm of rap, singing, songwriting, and record production. Hailing from the vibrant city of Los Angeles, she embarked on her musical journey by gracing the SoundCloud platform with her creative offerings. It was her captivating track, “So High,” that captivated the attention of Kemosabe and RCA Records, leading to a monumental joint record deal. In 2014, she unleashed her debut EP, the fierce and feline-inspired “Purrr!”, marking the beginning of her artistic ascent.
After a brief hiatus and a somewhat subdued introduction with her debut studio album, “Amala” in 2018, Doja Cat exploded into viral stardom as an internet meme sensation with her whimsical single, “Mooo!” This audacious anthem playfully showcased her lyrical prowess and humorously depicted her as a bovine creature, cleverly incorporating altered lyrics from beloved songs. Seizing the momentum of her burgeoning popularity, she unleashed her sophomore masterpiece, “Hot Pink,” the following year.
This audacious album soared into the top 10 of the illustrious US Billboard 200 and spawned the chart-topping single “Say So.” A remix featuring the legendary Nicki Minaj catapulted the track to the summit of the Billboard Hot 100, solidifying Doja Cat’s status as an unstoppable force. In 2021, Doja Cat unleashed her highly anticipated third opus, “Planet Her.” This captivating album dominated the charts, spending three consecutive weeks at number two on the Billboard 200.
Its tracks, such as the intoxicating “Kiss Me More” featuring SZA, the empowering “Need to Know,” and the anthemic “Woman,” showcased her ability to captivate listeners with her infectious melodies and empowering lyrics. The Wall Street Journal aptly describes Doja Cat as a true artist, blending her exceptional technical rap skills with an innate melodic sensibility and a fearless visual presence.
She effortlessly creates music videos and songs that ignite a wildfire of popularity across social media platforms like TikTok. With an unparalleled understanding of internet culture, Doja Cat has become renowned for her eccentric online persona and magnetic stage charisma. Her immense talent has garnered her numerous accolades, including a Grammy Award and an array of nominations, as well as recognition from prestigious institutions like Billboard Music Awards, American Music Awards, and MTV Video Music Awards.
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